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33% More… What Does it Mean?

Lamar Advertising is one of the biggest billboard players and they are expanding their footprint in the Philadelphia market. Still more recently, they’ve begun using their digital faces to promote that they are offering “33% more” time. This means that rather than eight “flips” per minute, Lamar will only have six “flips” per minute. Fewer

What’s New is Old

What’s New is Old: High Tech Firms’ Advertising Found on Ancient Cave Walls Well, not really. But, digital companies heavily rely on “traditional” advertising. (Which, for some people in the digital ad world, is the same as a cave wall.) In Philadelphia, 1SEO has invested a significant amount of money in the oldest form of

The Gillespie Group